{"title":"Puring 02 Smoothing - Tame. Nourish. Strengthen.","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFrizzy, rebellious, and porous hair meets its match. The Pūring 02 Smoothing collection is a professional-grade Italian system built around progressive innovative thermo-active technology, enriched with keratin and olive oil to smooth, discipline, and deeply nourish even the most unruly hair — whether straight or curly.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis line goes beyond surface-level frizz control. Every product works to strengthen the hair fibre, regenerate the structure from within, and create a lasting smoothing effect that holds up against humidity, heat, and everyday styling. The result is hair that feels tamed, nourished, and genuinely transformed.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBest for: Frizzy hair · Rebellious hair · Brittle hair · Dehydrated hair · Porous hair · Straight and curly hair types\u003c\/p\u003e","products":[{"product_id":"puring-smoothing-discipline-shampoo-anti-frizz","title":"Pūring 02 Smoothing - Discipline Shampoo","description":"\u003cp\u003eA high-performance smoothing shampoo that brings instant control, hydration, and shine to the most rebellious, frizzy hair. Olive oil and keratin work with the hair's own structure to reduce frizz from the first wash, control volume, and reinforce the fiber with strength and elasticity, making it easier to wear hair straight or natural.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eIntense hydration, control, and shine for unruly hair\u003c\/li\u003e\n\u003cli\u003eEliminates frizz and tames excess volume\u003c\/li\u003e\n\u003cli\u003eStrengthens the hair fiber with elasticity and vitality\u003c\/li\u003e\n\u003cli\u003eKeratin and olive oil smooth and protect\u003c\/li\u003e\n\u003cli\u003eSafe for color-treated and chemically processed hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e Olive oil, keratin. \u003cstrong\u003eFor:\u003c\/strong\u003e Unruly, frizzy, porous hair.\u003c\/p\u003e","brand":"Puring","offers":[{"title":"Default Title","offer_id":53999454814492,"sku":null,"price":13.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/6115\/9964\/files\/ty777productmediaimages20230314030297602788531248611_org_zoom.jpg_2a7783f30f.png?v=1774366999"},{"product_id":"puring-smoothing-discipline-mask-anti-frizz-treatment","title":"Pūring 02 Smoothing - Discipline Mask","description":"\u003cp\u003eA deeply conditioning smoothing mask that controls, nourishes, and tames the most unruly, frizzy, porous hair. Olive oil and keratin deliver lasting hydration and discipline, leaving hair silky smooth, beautifully tamed, and full of radiant shine. A weekly essential for persistent frizz and dryness.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eControls and nourishes unruly, frizzy, porous hair\u003c\/li\u003e\n\u003cli\u003eTames volume and reduces unwanted bulk\u003c\/li\u003e\n\u003cli\u003eLeaves hair deeply hydrated, tamed, and smooth\u003c\/li\u003e\n\u003cli\u003eProvides brilliant shine and silky softness\u003c\/li\u003e\n\u003cli\u003eOlive oil and keratin regenerate and protect the hair fiber\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e Olive oil, keratin. \u003cstrong\u003eFor:\u003c\/strong\u003e Unruly, frizzy, porous hair.\u003c\/p\u003e","brand":"Puring","offers":[{"title":"Default Title","offer_id":53999455994140,"sku":null,"price":14.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/6115\/9964\/files\/Puring-Smoothing-Discipline-Mask-Maska-do-wlosow-niesfornych.png?v=1774367054"},{"product_id":"puring-smoothing-discipline-cream-frizz-control-finishing-cream","title":"Pūring 02 Smoothing - Discipline Cream","description":"\u003cp\u003eA frizz-control smoothing cream that gives hair a polished, defined finish while sealing the cuticle and protecting against humidity. Olive oil and keratin make styling easier and more precise, delivering softness, shine, and sleek discipline without stiffness or buildup. Perfect after washing or as a mid-day frizz rescue.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMakes styling easier and helps define and shape the hair\u003c\/li\u003e\n\u003cli\u003eGives hair softness and radiant shine\u003c\/li\u003e\n\u003cli\u003eEliminates frizz for a smooth, polished finish\u003c\/li\u003e\n\u003cli\u003eForms a protective film and helps seal split ends\u003c\/li\u003e\n\u003cli\u003eLightweight formula that won't weigh hair down\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eKey ingredients:\u003c\/strong\u003e Olive oil, keratin. \u003cstrong\u003eFor:\u003c\/strong\u003e Frizzy, unruly hair needing smoothing.\u003c\/p\u003e","brand":"Puring","offers":[{"title":"Default Title","offer_id":53999456452892,"sku":null,"price":14.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/6115\/9964\/files\/download.png?v=1774367136"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/6115\/9964\/collections\/Puring_Brouchure_1_-12.png?v=1775359316","url":"https:\/\/northcoastsalonsystems.com\/collections\/puring-02-smoothing-tame-nourish-strengthen.oembed","provider":"North Coast Salon Systems","version":"1.0","type":"link"}