{"product_id":"puring-volumeup-volumizing-shampoo","title":"Pūring 11 Volumeup - Volumizing Shampoo","description":"\u003cp\u003eEngineered for fine, thin, and limp hair that lacks structural volume, Puring VolumeUp Volumizing Shampoo is a core back-bar and retail staple for salons serving low-density hair. Bamboo extract, naturally rich in silica, gently cleanses while depositing a lightweight, body-building film along the hair shaft for immediate root lift, improved texture, and a fuller look that holds through blowout and finish.\u003c\/p\u003e\u003cp\u003eUnlike volumizers that rely on heavy polymers, VolumeUp stays lightweight and builds on itself with regular use, making it ideal for both in-salon service and at-home maintenance.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAdds visible body and volume to fine, flat, limp hair\u003c\/li\u003e\n\u003cli\u003eBamboo extract strengthens and plumps the hair shaft\u003c\/li\u003e\n\u003cli\u003eLeaves hair shiny and bouncy, free of product weight\u003c\/li\u003e\n\u003cli\u003eLightweight formula, suitable for frequent use\u003c\/li\u003e\n\u003cli\u003eNo buildup, clean rinse every time\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cstrong\u003eKey ingredient:\u003c\/strong\u003e Bamboo extract. \u003cstrong\u003eFor:\u003c\/strong\u003e Fine, thin, limp hair. \u003cstrong\u003eSize:\u003c\/strong\u003e 300 ml.\u003c\/p\u003e","brand":"Puring","offers":[{"title":"Default Title","offer_id":53999443345692,"sku":null,"price":13.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/6115\/9964\/files\/61oaFCSg7mL_020d0132-d7f0-4f4e-a733-acf1f1671966.png?v=1774367371","url":"https:\/\/northcoastsalonsystems.com\/products\/puring-volumeup-volumizing-shampoo","provider":"North Coast Salon Systems","version":"1.0","type":"link"}